Turkish Statistical Institute (TUIK) announced the results of “Research on the Use of Information Technologies in Enterprises, 2023”.
Accordingly, while the internet access rate of enterprises with 10 or more employees was 85.4 percent in 2007, this rate increased to 96 percent in 2023.
92.4 percent of enterprises used fixed broadband connection to access the internet in 2023.
When the highest internet connection speeds subscribed by the enterprises in question are examined, it is seen that 22.4 percent of the enterprises have a speed of 29 megabits per second and less, 38.5 percent have a speed of 30-99, 24.5 percent have a speed of 100-499, 6 percent have a speed of 29 megabits per second and less. It was determined that 1 percent of them were using internet in the speed range of 500-999 megabits/second and 8.5 percent were using internet at speeds of 1 gigabit/second and above. It was observed that 16.5 percent of enterprises with 250 or more employees were using internet at a speed of 1 gigabit/second and above.
Social networks are the most preferred social media application
The rate of startups with 10 or more employees using social media applications such as social networks, blogs, micro blogs or multimedia sharing sites was 40.2 percent in 2023.
When the rate of enterprises using social media is examined according to the size group of the number of employees, 37.7 percent of enterprises with 10-49 employees, 49.8 percent of enterprises with 50-249 employees and 70.8 percent of enterprises with 250 or more employees. It was seen that people used at least one social media application.
Social networks such as Facebook, Linkedln and Xing were the most preferred social media application by enterprises using social media applications with 89.1 percent. This was followed by multimedia sharing sites such as YouTube, Instagram, Pinterest, Snapchat, Spotify with 75.5 percent, and startup blogs or micro blogs such as X, formerly Twitter, with 33.6 percent.
While the website ownership rate was 51.2 percent for startups with 10 or more employees in 2022, it was 55.9 percent in 2023.
When the website ownership rate is examined by employee size group, it is seen that in 2023, 92.6 percent of the enterprises with 250 or more employees, 75.6 percent of the enterprises with 50-249 employees and 51 percent of enterprises with 10-49 employees. 5 of them were found to have websites.
When the website ownership rate is examined by economic activity group, the highest rate of enterprises with a website in 2023 is 90.1 percent, which are enterprises carrying out “information and communication” activities. This is followed by economic enterprises that carry out “repair of computers and communication tools and equipment” with 76.4 percent and “electricity, gas, steam and ventilation system production and distribution and water supply; sewerage, waste management and improvement activities” with 69.9 percent. activity groups followed.
The rate of startups engaged in e-sales is 18.2 percent
The rate of startups making e-sales in 2022 was 18.2 percent. E-sales were conducted via the internet (websites or mobile applications) and/or Electronic Data Interchange (EDI).
The e-sales rate according to the size group of the number of employees was 17.3 percent in enterprises with 10-49 employees, 20.8 percent in enterprises with 50-249 employees and 31.8 percent in enterprises with 250 or more employees.
When the e-sales rate was examined by economic activity group, the highest e-sales rate in 2022 was in enterprises carrying out “accommodation and food service” activities with 39.5 percent. This was followed by enterprises carrying out “repair of computers and communication tools and equipment” with 29.4 percent and “information and communication” activities with 28.7 percent.
Enterprise Resource Planning (ERP) software usage increased by 1.6 points in 2023 compared to 2021, reaching 29.7 percent. Customer Relationship Management (CRM) software usage increased by 1.5 points compared to the said period and reached 12.1 percent.
Considering the number of employees and size group, it was seen that ERP and CRM software were used by enterprises with 250 or more employees at a rate of 77.5 percent and 40 percent, respectively. These rates were 25.3 percent and 10.1 percent, respectively, in enterprises with 10-49 employees, and 47.2 percent and 19.5 percent in enterprises with 50-249 employees.
Paid cloud computing usage was recorded as 16.4 percent in startups with 10 or more employees in 2023. This rate was 10.8 percent in 2021.
When the paid cloud computing service usage rate is examined according to the size groups of the number of employees, this rate is 48.2 percent for enterprises with 250 or more employees in 2023, followed by 26.6 percent for enterprises with 50-249 employees, 13.7 percent for enterprises with 10-249 employees. It was seen that startups with 49 employees followed.
5.5 percent of startups stated that they use artificial intelligence
The rate of startups stating that they use any of the artificial intelligence technologies increased from 3.5 percent in 2022 to 5.5 percent this year.
When the rate of startups using artificial intelligence according to the size group of the number of employees is examined, 4.9 percent of the startups with 10-49 employees, 6.5 percent of the startups with 50-249 employees and 18.5 percent of the startups with 250 or more employees. It was determined that it used artificial intelligence. These rates were 2.8 percent, 5.5 percent and 17.5 percent, respectively, in 2022.
It was determined that the startups that use artificial intelligence mostly use artificial intelligence technologies that identify objects or people based on images, with a rate of 48.4 percent. This was followed by the use of artificial intelligence technologies that automate different workflows or assist in decision-making with 43.7 percent, and the use of artificial intelligence technologies that produce written or spoken language with 41.5 percent.
When the reasons for not using artificial intelligence of the startups that stated that they did not use any artificial intelligence technologies were examined, it was seen that the most important reason was that the costs were too high with 60.7 percent. This was followed by a lack of relevant expertise in the initiative with 53.8 percent and incompatibility with existing equipment, software or systems with 49.6 percent.
